Logo
ASD Cusino
Rebranding project developed to refresh the brand’s visual identity, preserving its core values while updating the style to be more modern, clear and recognizable.
A project designed to improve brand perception and make communication more effective.


Structure
Evolution, consistency, recognizability
The rebranding was developed starting from the existing identity, with the goal of simplifying and making the logo more effective and versatile across different contexts.
Analysis – Study of the existing logo and its critical points.
Analysis – Study of the existing logo and its critical points.
Balance – More harmonious and readable proportions.
Versatility – Adaptability across different media.
Versatility – Adaptability across different media.

Design
Essential, modern, functional
The design was developed with a minimal approach, removing the unnecessary and enhancing the brand’s distinctive elements.
Style – Clean and contemporary.
Style – Clean and contemporary.
Contrasts – Designed for improved readability.
Result – A stronger and more contemporary visual identity.
